Off Page SEO Factors
Off Page SEO FACTORS
The are certain Off Page SEO Factors that could kill your linking campaign, and prove to be a waste of time. Well… I wouldn’t say a total waste of time — cause all links count — but definitely not getting the most out of your efforts when it comes to building quality back-links.
Think of it like this, for every quality link it takes 100 crappy links to equal that one link. Those low quality links will add up over time, however if time is of the essence why would you waste it building low quality links. Furthermore, it takes the same amount of time to build both, unless you’re using some type of software that builds thousands of back-links a day. Which could ruin your website if done incorrectly.
Many people don’t fully understand Off Page SEO Factors, so when it comes to what matters most when building links people are simply confused. So… let’s try to clear a few things up.
What Off Page SEO Factors matter most?
- Which websites link to you. This may seem elementary, but here’s the bomber. You need a variety of one way back-links pointing to your site, however topical or niche related back-links weigh heavier in the eyes of the search engines.
- The number of sites linking to you. Here is where the concept of mass-linking became twisted. Sure you want a lot of websites pointing at your site, but not all in one week. The process should happen over a period of time in a natural way. Even if, you’re using some type of automated software.
- The Google Page Rank of the website linking to you. Every site passes link juice, whether it’s a PR-0 or a PR-8 site, a very small portion of page rank is passed on to the site it is linking to. Now… use your brain here, a site with a page rank of 0 doesn’t have as much to give as a site with a higher PR. So with this in mind… page rank matters.
- The page title of the site linking to you. The title of a page tells the spiders and the users what that page is about. It’s only right that the title would help in the classification of your site.
- The anchor text used to link to your site. Anchor text is the text or words on a site or in a post that — when clicked — sends that visitor to your site. Spiders read the text to determine the meaning of the site in which it links to.
- The number and type of links pointing to the website that’s linking to your site. This stops people from building link-networks out of garbage websites, and shows the spiders you’re associated with other authority sites in your niche.
- The number of outbound links on the website that’s linking to your site. If the webmaster links to a ton of other sites, then the Page Rank is spread thin across a wide array of sites and the link-juice is watered down. The site could also be viewed as a link farm.
- Is the site deemed by Google as an authority website? One link from an authority site could mean the difference in ranking high for a competitive keyword or not ranking at all.
These are a few Off Page SEO Factors that play a major role in dominating your niche. Link building is tedious, and requires an organized plan of action to ease the burden. If you’re not up to the challenge give us a shout out, we’d love to help.
Topic: Off Page SEO Factors
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